What could be a better way to promote your business than to have people happily wear your sales message or brand around? But no-one wants to be a walking billboard, so free promotional merchandise should not be gimmicky, cheap or glaring. It should be attractive, useful and enduring.
By True Challenge Design, March 25, 2025
With just the right balance of “sell” and “subtlety”, people will happily use items promoting your business. Your brand or message will be seen over and over again – every time your customer wears their free T-Shirt, dons their free cap or sips from their free coffee cup.
The added bonus is that not only will your customer, their family, friends and associates see your message, so will everyone they come across.
And why stop at T-Shirts, caps and coffee cups? What about phone cases, throw pillows and clocks? Free promotional merchandise ideas are limitless. So are the ways you can use them to attract new customers and make existing customers feel appreciated and valued.
How about a free coffee mug or cap with every purchase above a certain value?
Or a free phone case with every purchase of a particular item?
Of course, the perceived value of the give-away will be related to the price of the item you’re selling. An $80 throw blanket might be an attractive bonus with a $3000 lounge suite, where a T-Shirt would not mean much. But a free cap might be an appreciated gift with a $200 item.
It’s human nature to love receiving gifts.
And that good feeling will remain long after the free gift has been received. Your customer will associate your company or brand with that feeling every time they see or use the gift item. It’s only natural then that they will be more likely to buy from you in future and recommend you to others.
Attractive, useful and cleverly designed free promotional merchandise really can be your powerful silent sales force.
We can help you with that. See more here.